Rocks Digital Marketing Conference 2016

Rocks Digital Marketing Conference 2016 Keynotes

Dallas’s 5th annual Rocks Digital Marketing Conference was a spectacular 3-day celebration to honor Social Media Day and the 1st annual Local Search Day. This event held in Addison, Texas is organized by Lissa Duty and Bernadette Coleman.

Attendees included business owners, digital marketing agencies and enterprise level service providers.

Click here to meet all the Rocks Digital 2016 speakers. Click here to access the LIVE blogs. Click here to tour the photo highlights from the 2016 Rocks Digital Marketing Conference.

June 29 Pre-Conference Workshops

The 2016 conference kicked off with five pre-conference workshops. Presenters were:

  • Lissa Duty
  • Byron Ingraham
  • Brian Sullivan
  • Justin Liles
  • Beth Kahlich

Click here for full speaker bios and workshop descriptions.

June 30 – Social Media Day Celebration

The day kicked off on June 30th with a warm welcome from conference organizer Lissa Duty, and then immediately went into the opening keynote. This day featured the following:

  • Opening Keynote – “What You Need To Know About SEO” by Barry Schwartz
  • Rocks Talks High-Energy High-Impact Digital Strategy with 5 experts
  • 15 Break-Out Sessions, spanning 5 Tracks: Local Search and SEO, Mobile and Web, Social Media, Content and Biz Development
  • Rocks Digital Marketing Q & A Panel with moderator Lissa Duty
  • Closing Keynote – “Opportunism and Being Holistic: What it Takes to Win in Digital Marketing in 2016” by Eric Enge

Click here for the full speaker bios and presentation descriptions.

The Break-Out Sessions were divided into tracks by topic.

Content Creation Track

The Emcee for this track was Mitch Todd, co-founder and co-organizer of Podcast Movement, and the speakers were Randy Krum, founder and president of InfoNewt, and Neil Lemons who is the founder of ILiveInDallas.com. This track also included a panel discussion on Podcasting. The panelists included Erin Smith of The Starters Club, Gary Leland from Podcast Movement, and Caz Gaddis from Self Crafted Media.

Click here for full speaker bios and presentation descriptions.

Business Development Track

Heather Nichols, founder of The Bizz Fizz, was the Emcee for this track and the speakers included Judy Hoberman with “Marketing Gets You Known, Sales Gets You Paid,” Amy Kinnaird taught us “Marketing for People Who Are Not Marketers,” and Tanya Smith’s presentation was “Snack Size Everything: Micro Content to Capture Attention.”

Click here for full speaker bios and presentation descriptions.

Social Media Track

Laurie Shook from Social Media Dallas was the Emcee for our Social Media track and the speakers were John Sparks, “How to Make Money & Grow Big on Twitter,” Litany Bergeron with “7 Tips to Maximize Engagement for Brands,” and Roxanne Roark on “Social Search: The Impact of Social Media on SEO.”

Click here for full speaker bios and presentation descriptions.

Mobile and Web Track

This track Emcee was A.J. Wood from Adobe Systems, Inc. and the speakers included Mark Traphagen speaking on “MobileRocks! Why Mobile is the Game & How to Play,” and Taylor Bare who brought us “10 Things Every WordPress Website Must Have.”

This track also included a return of the popular Geek Chat session, which included the following techy and self-professed geeks: John Nosal of NosalCentral, Robin Moss of ribit and Jeff Whitfield from Soulcraft Group.

Click here for full speaker bios and presentation descriptions.

Local SEO and Search Track

Joe Youngblood of Digital X Dallas was our Emcee for this track, and the speakers included Ruth Burr Reedy with insights on “SEO for the Customer Journey,” Mike Stewart and “Rising Above the Rest for Local Search Success,” and David Daniels brought us “The Common Misconceptions about Technical SEO.”

Click here for full speaker bios and presentation descriptions.

Rocks Digital Marketing Q & A Panel

Once again the conference included a Q & A Session for all attendees to participate in, moderated by Lissa Duty. The panel featured: DeAndre UpShaw from Standing Dog, Bill Hartzer, and Heather Steele from Blue Steele Solutions.

We closed out the day on June 30th with the Social Media Day Tweetup sponsored by Spyfu and a VIP concert with Sir Earl Toon of Kool & the Gang. Special thank you to our sponsors Spyfu and Advice Local for both of these exciting after-events.

July 1 – Local Search Day Celebration

This was the first year for the Local Search Day celebration and it went off with a bang. The day opened with the Mayor of Addison, Todd Meier, presenting conference organizer Lissa Duty with the Local Search Day Proclamation. This day featured the following:

  • Opening Keynote – “The Mad Mad Mad Mad Future of Local Search” by Greg Sterling
  • Local Search SMB Panel with panelists Saffie Farris, Ben Killmer and Joe Youngblood
  • Special Presentation by Bill Leake
  • Local Search Brand Panel with panelists Greg Gifford, Rachel Morgan and Karen Platt
  • Closing Keynote – “The 2016 Local SEO Ranking Factors: Reverse Engineering Google’s Local Search Algorithm” by Andrew Shotland

Click here for the full speaker bios and presentation descriptions.

You can check out all the fun everyone had while getting important information about Digital Marketing over the 3-day conference by reading the LIVE blogs, touring the photo gallery and reading up on all the speakers that were in attendance.

Haven’t attended before? Now is the time, mark the dates on your calendar and register.

 

GET DIGITAL MARKETING HELP

    ROCKING DIGITAL SERVICES

    Web Design & Development

    Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.

    LOCAL SEARCH & SEO

    Your website needs to attract search engines and consumers. We are experts in local search and SEO, and can make that happen.

    CONTENT CREATION & MARKETING

    Anybody can write words on a page, but can they write content that integrates SEO best practices and converts? We can.

    PPC & Paid Search

    PPC & Paid Search

    Need more customers? We create paid campaigns to reach your target audience and increase sales.

    Tracking & Optimization

    You need a solid foundation for success online, and our tracking & optimization services get it done.

    Graphic Design Services

    Graphic Design Services

    From logo design to your business card, brochures – and everything in-between for print & web – we can help!

    Here’s What Our Client's Have to Say

    Their Local Business Websites Rock

    ★★★★★
    Rocks Digital knows how to build local business websites that convert prospects to customers. Not only do I recommend them to work on my reputation management client’s websites, but they work on the Reputation Sensei brand, too.
    - Chris Snellgrove

    They Customize Their Solutions

    ★★★★★
    Rocks Digital customizes to meet their client’s needs. We needed our existing website optimized for search. We are now placing for more industry keywords and continue to improve. They consult with our in-house team on content optimization, manage our GMB listing & more.
    - Greta Valenti

    Highly Recommend

    ★★★★★
    Rocks Digital manages not only the Association of Directory Publishers website, but our Trusted Local Directory. From helping us get our event information on the website to producing guides, blogs and new content, they have what it takes.
    - Cindi Aldrich

    Rocks Digital Is the Best Choice

    ★★★★★
    As a long-term client, when it was time to change the primary focus of my real estate business, and my website, I knew Rocks Digital was the way to go. They took my existing website, gave it a complete new look, and still managed to keep my existing content.
    - David Dorum

    Brought My Ideas to Fruition

    ★★★★★
    Rocks Digital came highly recommended. Once I started working with them I knew why. They took my ideas for a beautiful website and brought them to the screen. From the design phase to content creation, each component was thoughtfully considered and addressed.
    - Clay Adams

    Conversions Are on the Rise

    ★★★★★
    Rocks Digital manages two of my websites. They produce our blogs, our service pages and manage our paid search campaigns. Conversions are up and new patients are coming in the door. I highly recommend their digital marketing services.
    - Dr. Thomas Chacko

    Agency Services Are Top Notch

    ★★★★★
    We shifted to Rocks Digital agency services earlier in the year. We are so glad we did. Our website sessions are up, page views are up, and bounce rate is down. Now we can easily see how many form fills we have had at any given time through their real-time reporting.
    - Kristin Schafer

    Their Local Business Websites Rock

    ★★★★★
    Rocks Digital knows how to build local business websites that convert prospects to customers. Not only do I recommend them to work on my reputation management client’s websites, but they work on the Reputation Sensei brand, too.
    - Chris Snellgrove

    They Customize Their Solutions

    ★★★★★
    Rocks Digital customizes to meet their client’s needs. We needed our existing website optimized for search. We are now placing for more industry keywords and continue to improve. They consult with our in-house team on content optimization, manage our GMB listing & more.
    - Greta Valenti

    Highly Recommend

    ★★★★★
    Rocks Digital manages not only the Association of Directory Publishers website, but our Trusted Local Directory. From helping us get our event information on the website to producing guides, blogs and new content, they have what it takes.
    - Cindi Aldrich
    Name
    Email
    Review Title
    Rating
    Review Content

    LATEST BLOG POSTS

    Hire a digital marketing agency.

    Why Hire a Digital Marketing Agency

    Staying ahead of search engine updates and marketing trends is a constant challenge, so it’s no surprise that businesses frequently turn to digital marketing agencies.

    Content writing services.

    How to Select a Content Writing Service

    From increasing local search presence to attracting new customers, businesses need quality content to thrive online. The leading content writing services consistently make life easier

    Get a Free Local Visibility Report Now