We ROCK Digital Marketing Resources

Welcome to Rocks Digital – Your site for all things Digital Marketing!

At Rocks Digital we work to bring you the most up to date information and resources that pertain to the world of digital marketing. We are the place to go for education, tools, and business development resources provided by the leaders, experts and influencers in the industry.

As a part of our commitment to digital marketing, we are host to the Rocks Digital Marketing Conference (formerly DFW Rocks Social Media Day Conference and the Local Social). Can’t be in two places at once? Or can’t attend #RocksDigital this year? Follow the sessions LIVE from our blog and on the Twitter Hashtag #RocksDigital!

#RocksDigital – Social Media Day 2015 Highlights
July 03
Rocks Digital 2015 News

Preview the highlights from the 2015 Rocks Digital Marketing Conference - our fourth Social Media Day Celebrations. Includes LIVE blogs, tweets and photos!

LIVE #RocksDigital Social Media Day 2015 Photos!
July 03
Rocks Digital 2015 News

We had such a great time at the Rocks Digital Marketing Conference held in Dallas, Texas on Social Media Day 2015. You don’t have to take my word for it! Check out these photo highlights shared on social media by Scott Peek Photography.

Putting Your Brand in Demand: Content Marketing and Branding
July 01
Branding and MarketingLive Blogs - Rocks Digital 2015

Laura Armbruster shared proven tips and tactics to ensure you are creating demand for your brand in her presentation at #RocksDigital 2015. Get the highlights now.

The SEO Mindset with Joe Youngblood at #RocksDigital
June 30
Live Blogs - Rocks Digital 2015Local Search and SEO

Joe Youngblood said in his presentation this morning at the Rocks Digital Marketing Conference that his presentation is more correctly titled “MY” SEO Mindset. And the first thing you need to do with SEO is to actually START doing it!

ROCK with Google: Branding Strategies at #RocksDigital
June 30
Live Blogs - Rocks Digital 2015Local Search and SEO

Loren Baker, founder of Search Engine Journal, was our Keynote speaker this morning at the Rocks Digital Marketing Conference in Addison, Texas talking about Branding strategies.

Donald Trump Announcement: I Will Be President. His First Presidential Executive Order if Elected: ISIS, you’re fired.
June 17
Local Search and SEO

Yesterday Donald Trump in his presidential announcement said "If elected I would find ISIS and fire them. Just call Google and verify the address.”

The Three “C’s” from Social Media Day 2015
July 04

Across the globe, June 30 is designated as a day to celebrate social media. I have spoke each year and social media day and 2015 was no different. In this post, I explore the three “C’s” of Social Media Day and how you can celebrate social media every day.

Just about everything you need to know about Google Plus for Business!
July 01
Live Blogs - Rocks Digital 2015

Martin Shervington of both “Plus Your Life” and “Plus Your Business”, wrapped up the day at the Rocks Digital Marketing Conference with his closing Keynote and I have to say that, after his presentation, I finally understand Google Plus better and have some idea of why and how to use the platform.

Reputation Management: Repairing and Safeguarding Your Brand Online
July 01
Live Blogs - Rocks Digital 2015

Why Worry About Reputation? Because any business carries risk. No matter how wonderful and how beloved your product or service - even ONE problem can get out of hand. And even if you take care of and resolve the issue, things tend to stick around on the internet.

Developing Personas To Reach Your Target Audience
July 07
Mobile and Web

Personas are semi-fictional representations of the goals and behaviors of your target audience. The trick to creating a really great persona, however, is to have a thorough understanding of your target audience. Learn how to build personas of your target audience.

Geek Chat at #RocksDigital
July 01
Live Blogs - Rocks Digital 2015Mobile and Web

Geeks Chatting about Augmented Reality, privacy issues in digital marketing and more. So, let's Meet the Geeks!

Digital Marketing with Website Gamification
July 01
Live Blogs - Rocks Digital 2015Mobile and Web

Wikipedia defines gamification as using game thinking in non-game contexts users and increase user’s contributions. Robin Moss teaches about the exciting world of Website Gamification at #RocksDigital Conference.

How To Write Headlines That Captures the Reader
July 06
Branding and Marketing

Learn how to write headlines that captures the reader. You have one to three seconds to catch a prospect’s attention online and approximately five seconds if you are sending out a direct mail piece. Explore twelve pointers for creating rock-solid headlines.

Putting Your Brand in Demand: Content Marketing and Branding
July 01
Branding and MarketingLive Blogs - Rocks Digital 2015

Laura Armbruster shared proven tips and tactics to ensure you are creating demand for your brand in her presentation at #RocksDigital 2015. Get the highlights now.

Content Marketing Is About Your Customers. Not You.
June 09
Branding and Marketing

Have you really looked at your content marketing strategy lately? Does it scream: "Me...me...me? Look what I can do!" Content marketing is not just about you or your company's services. Customers do not care about your business. Explore what they do care about in this post.

Converting Prospects Into Customers
June 30
Business DevelopmentLive Blogs - Rocks Digital 2015

Are you generating leads in your business, but not seeing the desired results? In his Rocks Digital presentation, Byron Ingraham provided us with a few ways to increase conversions.

How to Improve Your Introduction. It all Starts With Hello
June 23
Business Development

How are your Jerry Maguire skills? Would you have those you meet at “Hello”? Introducing yourself in a manner that will leave an impression with the person you are speaking with can be somewhat difficult. Learn how to improve your introduction.

Fastest Way to Increase Sales? How to Master Sales Communication
June 17
Business Development

You might think that talking and listening is quite basic and elementary. But let me tell you that it isn’t. If it was, there would be more sales pros hitting those top numbers. Learn about three sales communication components that equals success.

10 SEO Mistakes and How to Avoid Them [Audio]
June 05
Audio NetworkDigital Marketing Resources

Listen Now on Rocks Digital Audio Network to Bernadette Coleman's content contribution "10 Most Overlooked SEO Mistakes" with host John Nosal.

Using Google Hangouts for Business [Audio]
June 03
Audio NetworkDigital Marketing Resources

Listen Now on Rocks Digital Audio Network to Patrick Dougher's content contribution "5 Excellent Ways to Use Google Hangouts for Your Business" with host Lissa Duty.

Top SEO Myths and The Reality [Audio]
June 02
Audio NetworkDigital Marketing Resources

Listen Now on Rocks Digital Audio Network to Bernadette Coleman's content contribution "10 SEO Myths Debunked" with host Alison Toyne.